When I was growing up and first experimenting with beauty, budget makeup was basic to put it politely. Foundations came in only a handful of different shades, all of which tended to look orange, and the formulas were heavy resulting in a cakey, mask like finish, yet we still thought we looked the bees-knees! Luckily these days we have so much more choice when it comes to shades and finishes, from barely there bases to full coverage, and you can achieve the look you want without breaking the bank. Technology from higher end beauty brands has also filtered down to the mass market and budget brands have been quick to adopt new formulas and finishes, which has been great for those of us who can’t afford a £30 foundation!
One of the great success stories has been W7 Cosmetics. Their range is huge, highly affordable, and with palettes that rival popular high-end brands they’re a popular choice for people who want the look without the associated pricetag. I was sent a few of their products to play with and having heard great things about W7 makeup I was very excited to see how their products performed. What I tried impressed me massively.